Skip to content
Daniela Vidal — Head of Marketing at CodeBranch

Daniela Vidal

Head of Marketing at CodeBranch

Biological Engineer from the Universidad Nacional de Colombia with a specialization in Food Science and Technology. At CodeBranch, Daniela leads marketing strategy with a focus on SEO and LLM visibility (LLMO/GEO) — helping the company appear as a reference source in Google, ChatGPT, Perplexity, and Gemini.

Areas of Expertise

SEO LLMO / GEO AI Search Visibility Structured Data B2B Content Strategy Marketing Analytics Proptech Healthtech Construction Technology Supply Chain Technology

Articles by Daniela (96)

CMMC Narrows Your Construction Software Options

October 23, 2026

Construction Procurement Is a Schedule Problem First

October 21, 2026

Modernizing a Construction System You Cannot Turn Off

October 19, 2026

Why Generic CRMs Break on Project-Based Construction Sales

October 16, 2026

Connected Construction Tools Produce Readings, Not Data

October 12, 2026

Construction Job Costing Starts at the Cost Code

October 7, 2026

Why AI in Construction Stalls at the Data Layer

September 30, 2026

Computer Vision for Jobsite Safety: What the Evidence Shows

September 28, 2026

Designing Construction Software for 90-Day Field Turnover

September 23, 2026

What Construction Companies Build When Their Platform Runs Out

September 22, 2026

AI-Powered Clinical Trial Software: What Pharma Teams Are Building in 2026

August 24, 2026

Healthcare Cybersecurity in 2026: Why Health Systems Are Building Zero Trust From the Ground Up

August 24, 2026

AI Medical Coding and Revenue Cycle Automation: Where the Industry Is Heading

August 19, 2026

AI-Powered Remote Patient Monitoring: What Health Systems Are Building in 2026

August 19, 2026

FHIR APIs and Healthcare Interoperability: What Engineering Teams Need to Know in 2026

August 19, 2026

Construction Software in 2026: What's Being Built, What's Complex, and What Generic Platforms Don't Solve

August 14, 2026

Enterprise Healthcare Software in 2026: What's Actually Running in Production

August 11, 2026

HealthTech Platforms Building the Infrastructure of Modern Healthcare

August 11, 2026

How CodeBranch Built an AI Clinical Assistant for Emergency Care — From Zero to Production MVP

August 11, 2026

How to Evaluate the Ideal Partner to Develop a HealthTech MVP (and a Step-by-Step Guide to Building One)

July 30, 2026

Build vs. Buy: When proptech Companies Outgrow Off-the-Shelf Real Estate Software

July 7, 2026

HIPAA-Ready AI Development: How the Agentic Pipeline Enforces Compliance

June 10, 2026

Agentic vs. Traditional Development: What Changes, and When to Switch

June 3, 2026

83% of CEOs Say AI Success Depends on People, Not Tech

May 22, 2026

AI for Healthcare: What's New and What Founders Can Actually Build Today

April 28, 2026

From 45 to 225+ Tasks per Sprint: How an Agentic Development Pipeline Transformed a Medical AI Project

April 20, 2026

How Claude AI Is Transforming Productivity Across Every Level of an Organization

March 11, 2026

AI Inventory Optimization and Demand Forecasting for Supply Chain

February 23, 2026

5 Tech Companies Transforming Logistics

December 4, 2025

How proptech Is Transforming Real Estate

November 11, 2025

How AI Is Transforming Real Estate: 4 proptech Leaders to Watch

October 31, 2025

How AI Is Transforming Market Analysis and Opportunities in Real Estate

October 23, 2025

Creator Tools & Platforms Shaping Music Tech

October 15, 2025

Generative AI in Music: Transforming Creativity with Next-Gen Tools

September 24, 2025

Building Remote Development Teams in Colombia: Advantages and Insights

September 19, 2025

How Is AI Co-Creation Transforming the Future of Music Production?

August 29, 2025

AI technologies can improve the social relationships that screens have damaged

August 12, 2025

How ConTech is Disrupting the Construction Industry

July 29, 2025

IoT Software Development

June 23, 2025

Firmware development services for IoT and Embedded Systems

June 13, 2025

Developing Software: General Concepts Everybody Should Know

June 6, 2025

Dedicated Teams on Demand: Terms and Definitions

May 29, 2025

Bespoke Software Development: Transforming Your Business in the Digital Age

May 26, 2025

Essential Guide to Key Concepts in Databases and Big Data

May 26, 2025

What Does a Front-End Developer Do?

May 25, 2025

How Infrastructure, Deployment, and Kubernetes Work Together

May 13, 2025

Cross-Platform App Development: Building for Android and iOS with a Single Codebase

May 12, 2025

Cloud Computing Explained: No Umbrella Needed

May 9, 2025

A Planet on the Edge: A Human and AI-Powered Look at the Climate Crisis

April 22, 2025

Custom Software Development: A Smart Move for Modern Businesses

April 9, 2025

Best Software Development Languages to Scale Your Business

March 25, 2025

How AI is Transforming Mobile Apps

March 20, 2025

Healthcare IT: Smart Devices, AI, and Connected Care

March 14, 2025

AI Agents: Transforming Software Development

February 28, 2025

Choosing the Right React.js Development Company for Your Business

January 29, 2025

Colombian Development Teams: Cost-Efficiency Without Compromising Quality

January 16, 2025

How Hiring Development Teams in Colombia Drives Innovation and Growth

December 20, 2024

How Tech C-level Can Avoid Headaches by Hiring Dedicated Developer Teams

September 9, 2024

Exploring Graphics in C++

March 20, 2024

Exploring Desktop Development with C++

March 8, 2024

Exploring the JUCE Audio Framework in the Audio Programming Industry

January 11, 2024

Elasticsearch Uncovered: Your Ultimate Guide to Taming the Data Beast

January 3, 2024

Exploring Apache Kafka's Data Superhighway

December 28, 2023

Code Reviews: Your Key to Better Software Development

December 18, 2023

How Software for Audio Enhances the Art of Music Production

October 26, 2023

Empowering Tomorrow: A Dive into IoT Platforms and Their Ecosystem

October 11, 2023

Choosing the Right Tech Stack for Your Web App Development

October 9, 2023

Exploring Software for Music

September 15, 2023

Exploring the World of Embedded Electronics

August 9, 2023

Eight content creation apps that you probably don’t know yet

July 25, 2023

Building a Strong and Productive Software Development Team

July 14, 2023

Development of Wearable Devices for Health Monitoring

July 7, 2023

When Do You Need a Firmware Engineer?

June 26, 2023

Have you ever wondered, What’s web design?

May 16, 2023

Benefits of Nearshore Software Development

April 28, 2023

Educational Games to Engage and Motivate

April 17, 2023

Enhancing Education with Virtual and Artificial Reality

April 13, 2023

A Real Case of What An Entrepreneur Does

March 7, 2023

Five ways how the software for retailers impacts the sector

February 28, 2023

Augmented reality: a game changer in education

February 24, 2023

How Technology is Making Education More Accessible

February 22, 2023

How Online Lending Platforms are Using Advanced Encryption

February 17, 2023

How AI helps in biotech therapies

February 7, 2023

4 Approaches to Mobile Apps Development, Which One To Choose?

November 4, 2022

Clutch: CodeBranch, a leading company in Software Development

September 21, 2022

5 Steps to Successful Software Development for Startups

September 16, 2022

3 Stages of IT Recruitment | All you need to know

September 6, 2022

4 Benefits Of Outsourcing Software Development

August 31, 2022

5 tips for UI Development

March 11, 2022

Entrepreneurship: Answer to 3 important questions around it

February 18, 2022

Entrepreneurs

January 26, 2022

App Development

April 22, 2021

Agile Development - Definition and more

April 16, 2021

IoT firmware - All you Should Know

March 31, 2021

Embedded software development: : Powering the Devices Around Us

March 25, 2021

Custom software development company

March 12, 2021